videoweek
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4:11
What Do Buyers Want from Total Video?
videoweek
20 views • 6 days ago
3:16
With Marketing Budgets Under Pressure, CTV Measurement is More Important Than Ever
videoweek
13 views • 11 days ago
2:30
Cookie Deprecation Could Have Implications for CTV Measurement
videoweek
72 views • 12 days ago
1:38
Programmatic is No Longer on TV's Periphery
videoweek
51 views • 13 days ago
29:22
With TV Looking for Efficiencies: Is it Time for TV to Go All-In on Programmatic?
videoweek
124 views • 13 days ago
3:33
Are Publishers and Buyers Ready for the Demise of Third-Party Cookies?
videoweek
32 views • 13 days ago
3:19
The Risks of Overpromising on Targeting and Overcomplicating Measurement in CTV
videoweek
43 views • 2 weeks ago
7:11
Partnership and Collaboration are Key to Accelerating Europe's FAST Market
videoweek
25 views • 2 weeks ago
3:20
Collaboration Will Lift CTV From "Emerging Media" into Maturity
videoweek
37 views • 3 weeks ago
2:10
Generative AI Can Bring Gaming Elements to Streaming TV
videoweek
42 views • 3 weeks ago
3:44
What Publishers Can Learn from Broadcasters When it Comes to Data Collaboration
videoweek
42 views • 3 weeks ago
2:31
Brands Which Use Their Data Most Effectively Will Win with AI
videoweek
30 views • 3 weeks ago
4:45
How AI Can Boost the "Building Blocks" of a CTV Campaign
videoweek
53 views • 4 months ago
1:32
Standardisation Represents a Big Revenue Opportunity for Publishers and Broadcasters
videoweek
33 views • 4 months ago
4:25
How ACR Data Feeds into Omnichannel Buying
videoweek
63 views • 5 months ago
4:49
AI Lets Advertisers Focus on Mid and Upper Funnel Creative Work
videoweek
65 views • 5 months ago
2:14
America Shows the Future of European Cross-Media Measurement
videoweek
38 views • 5 months ago
2:22
TV's 'Inbetween Years' Don't Have to be Awkward
videoweek
26 views • 5 months ago
3:05
Broadcasters Don't Need to Fear Commoditisation in Programmatic Sales
videoweek
53 views • 5 months ago
3:56
AI Can Help Advertisers Understand Why Creative Does (or Doesn't) Work
videoweek
18 views • 5 months ago
6:50
"There is a Place for MFA-Style Websites"
videoweek
122 views • 5 months ago
3:46
CTV Buyers Need Single Marketplace They Can Trust
videoweek
149 views • 5 months ago
1:55
Seamless User Experience is the Priority for CTV
videoweek
18 views • 5 months ago
5:18
Household Frequency Capping on CTV Risks Underserving Individuals
videoweek
135 views • 5 months ago
2:45
CTV Marketplace Has a “Scarcity of Attention”
videoweek
74 views • 6 months ago
2:46
SPO to Accelerate on Both the Buy and Sell Side
videoweek
86 views • 6 months ago
3:19
CTV Combines the “Best Bits” of TV and Digital Advertising
videoweek
120 views • 6 months ago
3:12
Advertisers Need to View CTV as More Than an Extension of Broadcast
videoweek
35 views • 6 months ago
1:58
Will Money Move from Desktop and Mobile to CTV After Cookies Disappear?
videoweek
116 views • 6 months ago
3:32
Streaming Publishers Need to Understand the Dynamics of CTV Ad Auctions
videoweek
105 views • 6 months ago
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