The Hidden Cost of Investing Apps: Avoid this easy psychological mistake when starting to invest
Preet Banerjee Preet Banerjee
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 Published On Nov 22, 2023

Investing apps with low minimums and fractional share trading might reduce how much you save and therefore LEAD TO SMALLER PORTFOLIO SIZES OVER TIME.

Are you starting your investing journey with a user-friendly trading app? Here's something you might not have considered: the very features that make it easy to start investing could be capping your financial growth.

In this video, we dive into a fascinating study that reveals how starting small with your investments could inadvertently lead to staying small. And that's not just pocket change we're talking about—it could mean the difference between a comfortable nest egg and a missed financial opportunity.

Paper link (paywalled): https://www.tandfonline.com/doi/10.10...

We'll explore how the initial investment amount can act as an anchor, potentially restricting future contributions and affecting long-term wealth accumulation. Whether it's $1 or $100, the first step you take on your investment path can set the tone for your financial journey—and not always in the way you'd hope.

Join me as we unravel the "Start Small and Stay Small" phenomenon, discuss the implications of fractional share trading, and most importantly, I'll share strategies to ensure that your contributions grow with your ambitions.

Let's get your investment journey on the right track. It's not just about starting; it's about scaling. Subscribe for more clear-cut financial advice and hit the like button if you're ready to break free from the investment anchors.

Timestamps:
0:00 - 00:58 Introduction
00:58 - 02:12 Study Overview: The Anchoring Effect in App-Based Investing
02:12 - 04:53 Details of the study
04:53 - 06:23 Early on: contribution rate trumps returns
06:23 - 07:41 What does this mean for YOU?
07:41 - 08:40 Assumption is you have a good portfolio
08:40 - 09:58 Key takeaways

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