The Volvo 480 shocked the buying public when it launched. Surely Volvo was just boxy, boring cars? What are they doing making a sports coupé? But this was the perfect halo car to entice a younger audience to their showrooms, and Volvo had the perfect practical mid-size cars to sell them in the 440 and the 460. So, why did Volvo release the coupé before their hatchback and saloon, and why didn’t they make an estate?

Full Steve Harper interview:    • Volvo 400 series - Steve Harper Full ...  
Opening music: Bar Crawl - TrackTribe from the YouTube audio library

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Sources:
Steve Harper (interview):    • Volvo 400 series - Steve Harper Full ...  
https://en.wikipedia.org/wiki/Volvo_480
http://www.volvotips.com/index.php/44...
https://www.volvoclub.org.uk/history/...
http://www.volvo-480-europe.org/volvo...
https://dyler.com/posts/141/the-volvo...
https://en.wikipedia.org/wiki/Volvo_4...
https://en.wikipedia.org/wiki/Volvo_S40
https://en.wikipedia.org/wiki/List_of...

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