How To Shoot An Apple Commercial | Cinematography Breakdown
Eric Thayne Eric Thayne
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 Published On Sep 15, 2022

A few days ago Apple announced the iPhone 14, iPhone 14 Pro, iPhone 14 Pro Max, along with Apple Watch Series 8, and the INSANE Apple Watch ULTRA for sports enthusiasts, scuba divers, triathletes, and other athletes. Today let’s take a technical look at how they achieved some of the best shots from their newest cinematic commercials!

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A few days ago Apple announced the iPhone 14, iPhone 14 Pro, iPhone 14 Pro Max, along with Apple Watch Series 8, and the INSANE Apple Watch ULTRA for sports enthusiasts, scuba divers, triathletes, and other athletes.

One of my favorite things they do is when they produce commercials (like for the new iPhone) using the actual phone! So today let’s take a technical look at how they achieved some of the best shots from their newest cinematic commercials.

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