From measuring athletic performance to tracking fitness and evaluating health metrics, smart shoes are here to provide personalized feedback to users. Efforts are on to engineer traditional shoes with integrated technology to boost comfort, convenience, and good health. Smart shoes feature insoles that can act as a Bluetooth-connected accessory and can link activity or position to a smartphone app. They can function as a high-tech brain.

As technology and design become one unified medium companies are looking for ways to bring the sneaker industry into the 21st century. Footwear and technology are colliding synthesizing new products that move beyond novelty, creating sneakers that enhance your performance. What will the world of sneaker tech look like, you ask? Be sure to watch the whole video and as always, do us a favor and like the video and subscribe and turn on the notification bell. We’ll see you in the next video!

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