This video contains a 10 minute summary of ALL the core skills I used as a Brand Manager at Procter & Gamble. I got lots of questions about this, so hopefully this will give you the ~ultimate~ insight on both the technical and soft skills needed to help you THRIVE in this role. Enjoy the video. ✨

🔖 Chapters:
00:00 - Intro
01:00 - Skill #1 Commercial Sense
01:43 - How to Develop Commercial Sense
03:08 - Skill #2 Business Analysis and Management Skills
03:32 - Softwares Used + What To Learn
05:23 - Skill #3 Creative Branding Skills
06:11 - Develop THESE Branding Skills
07:59 BONUS: Top 3 Soft Skills

🌟 Resources
COMMERCIAL SENSE
Podcast - How I Built This
Book - The Lean Startup by Eric Ries
Book - The $100 startup by Chris Guillebeau
Magazine - Forbes
Magazine - Bloomberg Businessweek
Magazine - Wired

INFOGRAPHICS + DATA PRESENTATION
Canva www.canva.com
Skillshare - https://www.skillshare.com/classes/In...

CREATING MOOD BOARDS
   • How to Prepare for a Brand Identity M...  
   • How to create a Brand Identity Mood B...  
   • How To Create A Good Mood Board  

📄 Shop my P&G Brand Manager Resume + Template Kit: https://shorturl.at/bwxG2

✩ Community ✩
SUBSCRIBE! Subscribe to this channel so you don't miss my next video.

🗞️ Sign up to my Newsletter (starting March): https://rabeeahasan.substack.com
☕ Grab a virtual coffee with me: https://calendly.com/rabeeahasan
🌍 Website (coming soon): https://rabeeahasan.com
📸 Instagram:   / rabeeahasan  
🤝 Want to collaborate, suggest a video, or just say hello? Email me at [email protected]