Making a $12,000 Stop Motion Commercial | DV Project Breakdowns Ep. 1
Drescher Visuals Drescher Visuals
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 Published On Feb 9, 2024

Project Breakdowns is a series that gives the inside scoop into what went into turning our client's vision into a reality. Today's episode focuses on a Stop-Motion / Live Action CTV shoot for a national chain of storage facilities. Join Dan & Raf as they dive into what creative and logistical challenges went into making this ad, and what was learned to NOT do on the next one.

Learn More About Drescher Visuals
Website: https://dreschervisuals.com
Socials: @dreschervisuals

00:00 - Intro / The Commercial
00:35 - Stop Motion Animation Overview
01:15 - Endless Revisions Can Drive You Crazy
01:38- Camera Gear Talk
02:15- Production Challenges
02:50 - Removing Labels
03:07 - Scheduling The Shoot/ Logistics
05:46 - Compromising On Set
06:18 - Using VFX to speed up the day
08:15 - Post-Production Breakdown
10:37 - Fixing It In Post Is Expensive
11:55- The Importance of Pre-Production
12:10 - Budget Breakdown
12:59 - Final thoughts








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