Anziché dirci che è necessario, ci hanno detto che è sufficiente; invece di dirci che è uno strumento, ci hanno detto che è il fine. Se sei veramente bravo e puntualmente vieni superato da chi è capace di fare solo più rumore di te, inizia a portare fuori la tua esperienza, inizia a coltivare un nuovo concetto di NOI.

Being talented is a trap. Instead of telling us that is necessary, they told us that is enough; instead of telling us that is a tool, they told us that is the goal. If you're really good and punctually you are overcome by those who are able to make only more noise than you, start to bring out your experience, and start cultivating a new concept of US. Expert and university professor of personal branding and communication strategies, she collaborated with leading companies in fashion and luxury industries, magazines and start-ups to subsequently launch her company. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx