Fay Rotenberg, CEO, Firefly Health
186 views
0

 Published On Oct 23, 2023

Fay Rotenberg is CEO of Firefly Health, which is an advanced virtual primary care group (a bastardized phrase she hates). That means they are both providing virtual care, with an integrated care and health plan coverage model, but they are also a risk-bearing medical group working with other payers. They adjust the model using health guides, MDs, NPs, etc. and they help their patients manage their in person experience with specialists, labs, imaging, etc. -- they have 1900+ partners nationwide who will actually know the patient is coming, and is integrated into Firefly's model. Clinical outcomes are great, and costs are 12-15% lower, yet have 5,000 members per MD. Maybe it really is the 21st century Kaiser?

show more

Share/Embed