Do you want to know how to generate engagement with AI?

We bring you a conversation with Andy Crestodina, one of the most renowned marketing voices in the business world. According to him, we shouldn’t start with SEO when creating new content.

Why you should put something of visual interest at every scroll depth in the PC preview of your content, and how turning off all of your B2B ads for mobile will save you money are some of the topics we covered.

Tune in to the show to learn how he leads Orbit Media’s marketing success.

00:00 Intro
06:06 Importance of Visual Content
11:53 How to Boost Engagement
19:30 How to Use AI for Content
31:52 2024 Content Strategies
36:48 Brand Voice in B2B Content
44:02 Strategic Marketing Elements
50:36 Get Visitors on Related Pages
55:24 Hear More from Andy

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