I've been on the hunt for a Ford Bronco for months now and during this time there's been a few pop up for sale. But every time I go check it out, it's no surprise that every single Ford Bronco I find has been slapped with a ridiculous markup. Well, after not having much luck with my search I've come to the conclusion that I'll probably just have to order the exact spec I want and just wait for a year. However... Ford's CEO just released some news that changed the way dealers take orders for the 2023 model year. For some of you that have been waiting for your Bronco since launch day this could be good news.... But for people like me who want to place an order for a new 2023 Ford Bronco, this news really sucks because it looks like the dealers are now going to have all the power. And it gets even worse.... Ford is now going to be sending a lot more Broncos to the dealership as stock inventory and we all know that those are going to have stupid markups.

Here's exactly what's going to happen with Ford Bronco orders over the next few months.

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Ford Bronco, Ford Maverick, Ford F-150, Ford Lightning