How Tommee Tippee sparked honest conversations of breastfeeding through storytelling and brand love
The Drum The Drum
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 Published On Apr 12, 2022

Manifest Group won the 'Best creative content idea using video', 'Most innovative use of content' and the 'Grand Prix' categories at The Drum Awards for Content 2021 and the 'Branded content' category at The Drum Awards for Marketing 2021 with its ‘The Boob Life’ campaign for Tommee Tippee.

Here, former creative strategist at manifest, Liana Maher reveals the secrets of this successful project.

The Drum Awards is a global awards program which recognizes best practice, the best companies and the best people from across the marketing and communications industry.

Check out, https://www.thedrum.com/awards, for more details on how to enter.
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