In this episode, Matt Oppenheimer, co-founder and CEO of Remitly shares how he took the company from 0 to 4.2 million customers and a multi-billion dollar IPO.

Matt's personal experiences, coupled with witnessing the struggles of his Kenyan friends who relied on outdated systems for sending money, fueled his determination to create a platform to transform remittance, saving immigrants millions and empowering them financially.

Specifically, Matt dives into:

- Finding the right cofounders
- Acquiring early customers
- Cultivating a customer-centric culture
- Prioritizing the right initiatives to work on
- Scaling to international markets

Grab a copy of From Grassroots to Greatness: 13 Rules to Build Iconic Brands with Community Led Growth at https://FromGrassrootsToGreatness.com

Learn more at https://tractionconf.io

This episode is brought to you by:

From Grassroots To Greatness by author Lloyed Lobo will help you master 13 game-changing rules to skyrocket your business with Community Led Growth, featuring tactical advice from iconic brands like Apple, Atlassian, Harley-Davidson, HubSpot, and many more. Grab your copy at https://FromGrassrootsToGreatness.com

Intercom enables businesses to connect with their customers at exactly the right moment using powerful messaging and automation. Scale your customer service without additional investment while still providing efficient and personal customer experiences. Eligible startups get advanced Intercom features at a 95% discount. Visit https://Intercom.com/traction

Each year the U.S. and Canadian governments provide more than $20 billion in R&D tax credits and innovation incentives to fund businesses. But the application process is cumbersome, prone to costly audits, and receiving the money can take as long as 16 months. Boast automates this process, enabling companies to get more money faster without the paperwork and audit risk. We don’t get paid until you do! Find out if you qualify today at https://Boast.AI

Launch Academy is one of the top global tech hubs for international entrepreneurs and a designated organization for Canada's Startup Visa. Since 2012, Launch has worked with more than 6,000 entrepreneurs from over 100 countries, of which 300 have grown their startups to seed and Series A stage and raised over $2 billion in funding. To learn more about Launch's programs or the Canadian Startup Visa, visit https://LaunchAcademy.ca

Content Allies helps B2B companies build revenue-generating podcasts. We recommend them to any B2B company that is looking to launch or streamline its podcast production. Learn more at https://contentallies.com




#product #marketing #innovation #startup #generativeai #AI