To get start applying ceramic coatings RIGHT NOW & cash flowing this part of your business, get the FREE 5 part video series below:
https://wilsonautodetailing.com/coati...

Products & tools used here to prep for ceramic coating:

Wheel & Tire Cleaner: https://amzn.to/3JjlHFo
Long Handle Wheel Well Brush: https://amzn.to/3h2mi2h
Detailing Brushes: http://bit.ly/31qBqxz
Electric Pressure Washer (entry level) https://amzn.to/3rOh8gd
Buckets: https://bit.ly/3cBe50H
Car Shampoo: https://amzn.to/3Bji6Ek
Foam Cannon Soap: https://amzn.to/3Bji6Ek
Wash Mitt: https://amzn.to/3sCrFKR
Iron Remover: https://amzn.to/3HRqJZq
Meguiars Clay Bar: https://bit.ly/38w2Zdj
Drying Towel: https://amzn.to/3sDLnWx
Blo Hand Held Blow Dryer: https://bit.ly/3gLN8vb
Meguiars Surface Prep: https://bit.ly/3Dvj8hk
Microfiber Towels: http://bit.ly/37Wj6yY

Can You Apply a Ceramic Coating WITHOUT Polishing First? Pro's Listen Up! Applying ceramic coatings is (for good reason) always within the context of some type of paint correction or polishing before the actual coating application, but as a professional detailer, is there ever a time to apply a coating WITHOUT paint correction? And if there is, when is that time?

The simple answer (in my opinion) to this question is yes. You actually CAN apply a ceramic coating to a vehicle that has not been ceramic coated... so when is it appropriate?

1. New vehicles. Now most people will say "Ya... but Luke, new cars have paint imperfections as well and still need correction. I understand this, but the question isn't whether or not the new car has imperfections, the question is whether or not the level of imperfections is going to hinder the lifetime durability of the coating, and if so... how much?

2. The second "appropriate time" to skip the paint correction or polishing step is when the customer is actually requesting this, normally because of a price difference. You might think: "Ya, but why would you give your customer a sub par service?" The point here is not to skimp so that the customer doesn't get what they pay for... actually the opposite is true. There are many customers in the real world of detailing who are happy to pay a few hundred dollars for a ceramic coating to be applied WITHOUT correction knowing full well that it may take a 5 year coating down to 2 or 3 years of protection, but the loss in durability is more than justified by the price savings.

This is the real world of professional detailing, so we have to get out of the BLACK AND WHITE, and make sure we talk about the grey.

Disclosure:
Some of the links here are affiliate links meaning Wilson Auto Detailing will be compensated should the viewer choose to purchase anything through the links provided. All content presented in this video, and on the Wilson Auto Detailing Youtube channel as a whole must be modified appropriately for the viewer’s specific situation. All instructional content, product reviews, interviews, tutorials, business content, and content in general is never absolute, nor is it designed to be taken as exact instruction for the viewer’s specific situation. The results presented in Wilson Auto Detailing’s videos on Youtube are not guaranteed, nor does Wilson Auto Detailing claim that the viewer will achieve any results at all. Wilson Auto Detailing is not responsible for any product, tool, or chemical damage that may occur from the viewer using any product, tool, or chemical shown in the Wilson Auto Detailing content as the viewer must adjust the instruction found in these videos appropriately if the viewer should use any product, tool, or chemical shown in the Wilson Auto Detailing content. Wilson Auto Detailing cannot guarantee the viewer that they will achieve any business results at all from viewing the Wilson Auto Detailing Youtube videos.