The science of serendipity: How to make your own luck | Prof. Dr. Christian Busch | TEDxWarrenton
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 Published On Nov 4, 2022

Based on decade-long research at the London School of Economics (LSE) and New York University (NYU), NYU professor and bestselling author of "The Serendipity Mindset", Dr. Christian Busch, shares a science-based framework for cultivating serendipity. Based on exciting stories including potato washing machines and Viagra, he shares practical ideas on how we can all cultivate more "smart luck" in our lives. Prof. Dr. Christian Busch is the bestselling author of The Serendipity Mindset: The Art & Science of Creating Good Luck – “a wise, exciting, and life-changing book” (Arianna Huffington) – and an internationally known expert in the areas of sustainable innovation, purpose-driven leadership, and serendipity. He is the director of the CGA Global Economy Program at New York University (NYU), and also teaches at the London School of Economics (LSE). He is a cofounder of Leaders on Purpose and the Sandbox Network, and a former director of LSE's Social Innovation Lab. His work has been featured by outlets such as the Strategic Management Journal, Harvard Business Review, Forbes, The Guardian, and the BBC. He is a member of the World Economic Forum's (WEF) Expert Forum, a Fellow of the Royal Society of Arts, and on the Thinkers50 Radar list of the 30 thinkers "most likely to shape the future." Twitter: @ChrisSerendip. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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