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What happened to WeWork?

If you are in the startup world, you must know about WeWork. Chances are you are actually sitting in one, right now.

Officially the 'We Company' was founded in 2010 and VERY QUICKLY expanded to 836 locations (as of this writing), 15,000 employees, and over half a million members.

It's the bright and classic startup Unicorn story. Except it isn't.

In mid- 2019, the company filed the documentation to prepare for an IPO (Initial Public Offering), that is, to begin trading in the stock market. This required them to publish their so-far secret financials.

Once the world had a look at their numbers, everyone quickly realized that the company founder and CEO, Adam Newman, had been selling smoke and mirrors. The company was not only far, far from being profitable, but Adam had been living an eccentric executive life that was costing the company millions.

The CEO was ousted. The valuation of the company went from a shocking $75B to an estimated $8B or less, and SoftBank, their lead investor, is preparing to rescue/acquire/take control of the company to save it from oblivion.

In this video, we are going to dig into the We Company story, their rise, and downfall, and of course, what lessons we can learn from them.

This is a new series we call- Startup Forensics.

#wework #startups
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01:35 History of WeWork
04:31 Tech vs.Non-Tech Companies
07:42 The Downfall
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