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@mkbhd video:    • The Worst Hot Takes in Tech  

I’ve watched recently the linked video by Marques Brownlee, he talks about how smart phone manufacturers have settled in a battery life of around 24 hours, and that most of them don’t really try to improve this. It got me thinking about the different types of features you should have in your product, which ones are going to make a difference vs your competitors and which will be enough once they hit a baseline, like with the smart phones battery life.

I cover the Kano Model and the MoSCoW, since I think they are very valid frameworks to identify these features, and how they will impact your customers.

00:00 Types of features
01:18 Delighters/Unique features
02:21 Performance features
03:31 Baseline features
05:31 No impact or negative features
08:29 Kano model
10:58 MoSCoW model
11:30 Outro