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How to Build Buyer Personas For Your Online Store That Boost Sales & Conversions

Do you truly understand your customers, or do you just think you do? In this video, we dive into the process of building a buyer persona to gain a deeper understanding of your target audience. While providing products and services for customers to purchase is essential, a significant portion of a retailer's time is often dedicated to capturing the attention of these customers.

Maximizing the visibility of your prized products is a top priority for every entrepreneur. But what if you could optimize your promotional efforts even further? One effective way to connect with both current and potential customers is by developing a comprehensive buyer persona.

This guide will take you through the steps of identifying your target audience, effectively reaching them, and fostering long-term engagement to enhance sales and customer retention in your business. By creating a powerful buyer persona, you will gain valuable insights that enable targeted marketing strategies.

Join us as we explore the art of building a buyer persona, equipping you with the knowledge and techniques to unlock the potential of your online store. Whether you're a seasoned entrepreneur or just starting out, this video will empower you to make informed decisions and drive success in your business.

Here is what we’ll cover in this video:
00:00 Introduction
01:32 How to Build a Buyer Persona
04:17 Where Do We Collect Our Data?
08:56 The Benefits of Buyer Personas
10:22 Cool Tools

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In this free course, you’ll learn how to build an online business, with Shopify’s industry-leading ecommerce platform.

📚 Resources
► Finding Your Ideal Customer: How to Define and Reach Your Target Audience https://bit.ly/3Hy8hF4
► Buyer Persona Template https://bit.ly/3HqbLJD
► Hubspot Make My Persona https://www.hubspot.com/make-my-persona
► Market Explorer by SEM Rush https://www.semrush.com/
► ShopSense - Buyer Persona https://bit.ly/3HwUZsm

💼 FREE Shopify Business Tools
► Business Name Generator https://utm.io/uguOx
► Logo Maker https://utm.io/uguOz
► Stock and Royalty Free Images https://utm.io/uguOD
► QR Code Generator https://utm.io/uguOF

⬇️ Download FREE Templates
► Buyer Persona Template https://bit.ly/440hvWe
► List Of Business Ideas https://utm.io/uguOH
► Lightweight Business Plan https://utm.io/uguOI
► SEO Checklist https://utm.io/uguOK
► Brand Positioning Analysis https://utm.io/uguOL
► Value Proposition Template https://bit.ly/3mTZLer
► Marketing Acquisition Strategy https://utm.io/uguOM

#shopify
#buyerpersona
#idealcustomer
#targetedadvertising
#demographics
#psychographics
#customerbehavior
#marketingfunnel
#sales
#conversionrate
#customerdatacollection