The Million Dollar Strategy Blueprint (FREE course): https://www.coltivar.com/strategy/blu...

Join us in this YouTube video where Steve Coughran, the Founder of Coltivar, delves into the fundamental disparities between a strategy and a strategic plan. With decades of experience in strategic consulting and business leadership, Steve brings invaluable insights to the table. In this insightful discussion, Steve shows the essence of strategy as an intricately woven fabric of choices that a company meticulously crafts to surmount its strategic challenges and carve out a distinctive position in the competitive landscape. He unravels the layers of strategic decision-making, emphasizing the criticality of aligning choices with overarching business objectives. Steve introduces his proprietary framework for evaluating strategic alternatives, offering viewers a systematic approach to navigate the complexities of strategic decision-making. Through illustrative examples and real-world scenarios, he demystifies the process, empowering viewers to make informed strategic choices. But the journey doesn't end there. Steve seamlessly transitions into explaining the pivotal role of Initiatives, Actions, and Results (IARs) in the formulation and execution of a strategic plan. He shows how these elements serve as building blocks for translating strategic intent into tangible outcomes, fostering alignment across organizational functions and driving excellence. Whether you're a seasoned business leader, an aspiring entrepreneur, or a strategic enthusiast, this video is a must-watch. Embark on a transformative journey with Steve Coughran as he equips you with the knowledge and tools to master the art of strategic thinking and planning. Don't miss out on this opportunity to elevate your strategic acumen and unlock the path to business success.
00:00 Introduction
00:39 Difference between strategy and planning
01:44 Shared aspiration
02:13 Market focus and position
02:59 Competitive behavior
04:10 Resources and returns
05:54 What is your strategic plan
07:37 Million dollar strategy course
08:02 Wrap up