Allen Onyia of Upscale Hype sits with contestant Camila Romero of DeadBlud to talk creative vision, her brand’s beginnings and the culture behind the creative challenges. #TheHype

The Hype is a streetwear competition series that puts the artistry and entrepreneurial hustle of ten visionary designers to the ultimate test as they create ready-to-wear pieces that balance art and commerce while remaining authentic to their vision. Hosted by Speedy Morman and featuring Co-Signers Offset, Bephie Birkett, and Marni Senofonte, this one-of-a-kind series promises to unveil the future of streetwear – and the next brand worthy of the hype. #TheHype

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Behind The Hype | Interview with Camila Romero | HBO Max