In her inspiring 99U talk, writer Ashley C. Ford explains how significant life experiences opened up her ability to expect things she didn’t previously think were possible for herself and others. The lack of imagination, Ashley tells us, is what holds us back as humans. But nurturing the superpower of imagination within yourself opens up endless possibilities for your work, life, and impact on other people.

About 99U
99U brings you the best of the creative world through the lens of design and the people and work who are shaping it.