Hey Guys, a video produced earlier in the year focussing on the Supercar market which at the moment is generally in a state of flux. I concentrate on Ferrari, McLaren, Lamborghini Aston, Porsche and Audi, so the mainstream manufactures that are having to significantly change their offerings to meet the current contracting nature of the supercar market.

Since the video was filmed Aston has suffered a significant drop in share value, £19 down to less than £5 a share in little more than a year partly because of announced losses in the business but the downward trend was there even without this announcement which is putting pressure on the whole business from a cash perspective. We wish them well with the upcoming launch of the DBX their first SUV. To say Aston's long term success depends on this car is probably to understate the position.

However Aston are not alone in experiencing a lowering of demand for their cars, Ferrari, who out of all the supercar manufactures manage their production numbers with great skill, and McLaren and Lamborghini are all, I believe, experiencing lower demand.

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