Mapping out every step your customer must go through to perform your desired action is one of the most important elements of your project or marketing campaign. With this outline, you'll be able to recognize all the assets you need in your project and every single task your team has to perform to make your campaign possible.

BUT in most cases visualizing all your assets and task can be a complicated job. Well, in this video, Growth Marketing Lead at AJ&Smart, Domonkos Nyari, will show you how to run a modified version of the User Test Flow exercise from the Design Sprint to accomplish this in just a few minutes.

At the end of this version of the User Test Flow, you'll have mapped out every asset and every task you need to have great results.

This video is the final part of our Marketing workshop series, where you will learn how to run a Marketing Strategy Workshop to boost any of your campaigns.

🤔 Do you have any questions about this modified version of the user test flow? Do you struggle with visualizing all the tasks you need to do in your projects?👇

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Video timestamps

0:00 What is this modified version of the user test flow for?
1:00 Materials
1:17 Step 1 - Create a Matrix
1:40 Step 2 - Explain the exercise to your team
2:36 Step 3 - Participants write down the steps
3:25 Step 4 - Consolidate timelines into one
3:51 Step 5 - Map out all the tasks
4:56 Final Step - Assign tasks
5:41 Summary of the Marketing workshop series

Thanks for watching!

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Map Out Every ASSET and TASK In Your Project (Modified User Test Flow )
   • Map Out Every ASSET and TASK In Your ...