The Schachter-Singer Theory, also known as the Two-Factor theory of emotion, states that 2 factors are needed to experience emotion. First, environmental stimuli elicits a physiological response. Second, we cognitively appraise this physiological activity, and try to give it the correct label. Emotions are produced as a result of this cognitive labeling. In this video, we provide a visual mnemonic for the Schachter-Singer theory and an example to illustrate its use in context.

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