Published On Nov 16, 2023
šæ "Greenwashing Exposed: 7 Ways Companies Mislead You" is your ultimate guide to unveiling the truth behind the eco-friendly facade many businesses project. As your trusted companion in sustainable living, I, Cory, dive deep into the murky waters of greenwashing to help you make truly people and planet-friendly purchases. šš
In this eye-opening video, we'll explore:
1. *Green by Association:* How companies use certifications to appear more sustainable.
2. *The "Just a Little More" Greenwashing Tactic:* Promises of future sustainability that sidestep current unethical practices.
3. *The Politicianās Promise:* Climate commitments that are all talk, no action.
4. *The Duck Test:* If it looks and sounds sustainable, is it really?
5. *Green by Acquisition:* How big corporations buy smaller, eco-focused companies to improve their image.
6. *Telling Your Favorite Parts:* Selective sharing of sustainability achievements.
7. *Crimes of Business Past and Present:* The reality of companies' impacts on the environment and society.
Our journey doesn't stop with identifying the problem; it's about empowering you to demand better from businesses and supporting those who prioritize ethics and sustainability.
We can push for transparency, accountability, and genuine efforts towards a more sustainable world. Remember, it's not just about making better choices as consumers; it's about demanding better from businesses for our planet's and its people's sake.
#sustainableliving #ecofriendly #greenwashing #ethicalbusiness Practices #transparencyinbusiness
šæ WATCH NEXT:
- What is a Sustainable Business? - Ā Ā Ā ā¢Ā WhatĀ isĀ aĀ SustainableĀ Business?Ā (TheĀ ...Ā Ā
- Conscious Consumerism: What it is & Why it matters - Ā Ā Ā ā¢Ā ConsciousĀ Consumerism:Ā WhatĀ itĀ isĀ &Ā W...Ā Ā
CHAPTERS
0:00 - An Introduction to Greenwashing
01:35 - Green by Association
05:44 - Just a Little More
06:43 - The Politician's Promise
08:10 - The Duck Test
11:07 - The Bullfighter
12:21 - Green by Acquisition
13:40 - Just Telling Your Favorite Parts
17:03 - Why Greenwashing is Bad
19:32 - WRAP UP
š CONNECT WITH CORY:
LinkedIn - Ā Ā /Ā amescoryĀ Ā
šļø Podcast - https://socialentrepreneurship.fm/
āļø NEWSLETTER: š
Sign up for the Weekly ensemble newsletter where we explore the art of living and working sustainably - https://growensemble.com/newsletter/
ABOUT CORY
I'm a writer, podcaster, and entrepreneur living in San Antonio, TX. I'm the founder of media company, Grow Ensemble. I help social entrepreneurs live and work more sustainably.
Grow Ensemble - https://growensemble.com/
#corporatesocialresponsibility #corporateresponsibility #greenwashing
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