LISTEN | Mill Talk | Anna Fogg and Min-Wei Lee on the Strategy Behind Experiential Marketing
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 Published On Premiered Mar 26, 2021

Our final Meet the Makers episode features Mill Strategy Director, Anna Fogg and Associate Strategist Min-Wei Lee. During this discussion with the two, we examine immersive experiences from a strategic point of view, ways to build authentic bonds between brands and consumers and effective creative tech usage approaches in experiential marketing.

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Meet the Makers at The Mill pioneering new technologies that are revolutionizing brand marketing in the virtual and physical worlds.

'The Future of Creative Technology' is a free virtual event, taking place on YouTube live from March 22nd - 26th.

Experience live talks, panels and demonstrations each day, alongside accompanying digital downloads and podcasts that delve into Social VR, AR, Virtual Production, Real-Time Technologies & Experience Design.

Sign up to receive exclusive asset downloads from ‘The Future of Creative Technology' and be a part of The Mill’s creative community going forward: https://www.themill.com/globalcreativ...

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