People don't buy products, they buy the result that the product will give them. In today's video, I'll teach you what I've taught to more than 2 million salespeople in over 75 countries: how to sell the VALUE and BENEFIT of your product, rather than the price.

Learn how to close more deals by applying the right closing technique with my FREE 23 Closing Techniques Battle card, download it here: http://bit.ly/1TWrOxE

"The more you focus on the value of your product or service, the less important price becomes." @BrianTracy (Tweet this: http://bit.ly/1TGEqt6)
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