Having difficulties performing qualitative data analysis with NVivo?
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In this video we look at how to perform qualitative analysis of interviews using the inductive approach to thematic analysis.


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Chapters
00:00 Intro
00:28 Thematic Analysis Approaches
01:30 Six steps of reflexive thematic analysis
02:06 Example Research Question
02:19 Creating project and importing transcripts into NVivo.
03:26 Familiarizing with the data
04:53 Generating initial codes.
09:59 Generating themes
13:37 Reviewing potential themes.
14:52 Defining & naming themes.
16:03 Producing the report.