How to Make Project Content People Actually Want to Watch
Zack Freedman Zack Freedman
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 Published On May 19, 2021

Levitate your project on the MakerPlate! Use code 30ZACK30 for 30% off! https://cutt.ly/30zack30
Projects are boring - but great photography and a great story can redeem them. Learn the tricks and tech to transform snoozeworthy footage into captivating and educational videos.

Join me LIVE every Monday and Wednesday at 12:00 PM Mountain time! All streams are right here on YouTube - subscribe to get notified.

Support future projects: patreon.com/zackfreedman
Meet our friendly and diverse Maker community: discord.gg/voidstarlab
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My wearable teleprompter:    • What's On My Face? A Wearable Telepro...  

My photography gear:
📷 Canon T7 - https://amzn.to/3fsF55l
📹 Blackmagic Pocket Cinema Camera 4k - https://amzn.to/3eWrc0e
📐 Neewer 77-in Tripod - https://amzn.to/3frkwGB
🔍 Macro filter lens set - https://amzn.to/3fxH2xB
🔍 Panasonic Lumix 20mm f/1.7 lens - https://amzn.to/3osWRcV
🔍 Sigma 70mm f/2.8 macro lens - https://amzn.to/3bCMH4f
💡 CRI 97 photo-grade LED strip - https://amzn.to/33VTYrz
🔒 Tilta BMPCC cage - https://amzn.to/2S6Zp4a
⛓ Metabones Canon-MFT adapter - https://amzn.to/3eWrR1I
💾 SanDisk 1TB Extreme Pro SSD - https://amzn.to/2Ro0HIm
🍓 Raspberry Pi 4 kit (for OctoLapse) - https://amzn.to/2QunRMy

My printers are Prusa i3 Mk3S+'s! http://shop.prusa3d.com/#a_aid=Voidst...

Bonus cheat sheet for you awesome description readers:
👉 Set ISO to your camera's native ISO ➡ Select aperture (f-stop) for your desired depth-of-field ➡ Adjust shutter speed for perfect exposure ➡ Adjust ISO if necessary
👉 CRI below 80: Not appropriate for photography. CRI 90: Good. CRI 95: Excellent. CRI 100: Clear, sunny daylight.
👉 Always use a tripod! Consider a macro lens, filter, or extension tube for close-up shots.
👉 Three-point lighting: One light near the camera, one off to the side, one behind. Use diffuse light, not spotlights!
👉 Ways to add motion to static projects: (Don't reuse shots!)
👉 Take many shots from different angles and cut in rhythm with a story
👉 Crop or zoom in to allow viewer to inspect a detail
👉 Add light or motion to the project - give the camera something to see
👉 Add people to the shot - use the project
👉 Embed the project in a story or a skit
👉 Pull focus - sweep focus across the surface of the project
👉 Use a dolly, gimbal, or slider
👉 Clear away grime, clutter, cables, and controversial items. They're distracting.
👉 Show what the viewer is curious about, not what you want them to hear. Imagine they're in the shop with you, and let them take the lead.
👉 Keep a brisk pace and use quick cuts. Don't dwell on any topic too long.
👉 Give the viewer quick previews and sneak peeks so they can preview the end. Mystique is manipulative.
👉 Reveal details over time to keep the viewer from eating the entire steak in one bite
👉 Don't show the viewer the same scene twice, or use the same fancy technique twice
👉 Don't show the viewer things they've already seen in other videos - especially the design/fabrication process
👉 DO show the viewer esoteric, skill-intensive, artisanal, cutting-edge, and other exotic steps they're unlikely to have seen - they're educational and make the viewer feel like your video is valuable.
👉 Constantly look for ways to make your shots cleaner, your writing sharper and your storytelling more engrossing.

All music is by Gramatik and used as permitted by the artist:
- "In My Hood"
- "Back to the Future (instrumental)" feat. ProbCause
- "Adriatic Summer Nights"
- "Smooth While Raw"
- "Spoiler Alert"
- "Cool Thieves"
- "Tearin' it Up"
- "Just Jammin'"
- "The Swing of Justice"

Monotremes oviparous, ovum meroblastic

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