International business and cross-cultural communication. Cross-cultural communication - International business culture (how to work with different cultures )http://www.integrationtraining.co.uk/ Working cross-culturally (how to work with different cultures in business) with Mark Walsh from Integration Training talking about the work of Geert Hofstede

Working Cross Culturally
my own experience -worked in 10 countries this year with people from at least 50 nationalities, have lived in a dozen countries on four continents

- increasingly important for work - conflict very easy
not going away just yet no matter what people say
many cultures and sub cultures - e.g. the US, so good to have some variables

Hofstede and Hofstede factors
Power distance - e.g. in meetings Netherlands/ Australia vs Russia/ India
Individualism (IDV) vs. collectivism - do we all have a say? prise teams not individuals
Sweden vs USA
Uncertainty avoidance - new ideas? USA vs Greece or Poland
Masculinity like competitiveness and the acquisition of wealth are valued over 'feminine' values like relationship building and quality of life. - Japan/US vs Spain/Thailand
Long term orientation - in China and Japan a ten year plan is short term

Also time (e.g meetings), food, dating - a minefield, humour - hard to get right