For seven generations and over 70 years, the VW Bus has been one of the most iconic and popular vehicles in the world. Volkswagen wanted to celebrate this remarkable history and invite all fans to the VW Bus Festival 2023 at the Hannover Exhibition Grounds, promising an unforgettable weekend. We flew over the Atlantic Ocean, to the hometown of the VW Bus, Hannover, Germany, to witness more than 6,000 VW Buses camping together.

At the festival and main stage area, various activities and pavilions awaited VW Bus fans. All Volkswagen classic-related divisions, including VWCV Oldtimer, Volkswagen Classic Parts, Stiftung AutoMuseum Volkswagen, Autostadt, and Volkswagen Classic, had pavilions or booths displaying special Buses and products. For kids, there was a VW car playground, bungee trampoline, VW pedal cars, observation wheel, and more.

If you were hungry or thirsty, numerous unique VW Bus food trucks served German food and drinks. You could even taste the official Volkswagen factory-made bratwurst/currywurst.