Learn travel & lifestyle photography from Scott Bakken! 10X your social media, book your first brands & improve your composition & editing in this deep dive interview podcast where Scott Bakken pulls back the curtain on the world of making a career from travel & social media.

*Timestamps & Gear List Below* ⬇️⬇️⬇️

Scott Bakken (@scottcbakken) is a social media influencer & content creator based in Calgary Canada, who has built a total social following of almost 700k people across instagram, tiktok & other social platforms.

He has what 99% of photographers probably consider the dream job: Traveling & adventuring around the world and getting PAID to do it.

Scott is also the co-founder of Socality & Socality House - A 170k+ online creative community who just opened an incredible coffee shop on 17th ave in downtown Calgary.

In this episode of Behind The Edit, Scott pulls back the curtain on the world of making a career from travel & social media.

*INSIDE THIS EPISODE*
-Getting your first clients
-Tips for easy posing & connections
-Marketing advice for starting your photography business
-Gear & shooting style
-Step by step wedding photo editing breakdowns
-much, MUCH more.

* TIMESTAMPS*
0:00 - Coming Up...
1:38 - Intro
2:55 - Simple Editing Overview
4:10 - Getting It Right In Camera
5:03 - It's All About The Light

BUSINESS INSIGHTS
7:27 - How Did You Build A Career Traveling The World?
13:14 - The Purpose Of Photography
13:59 - The View Is Empty At The Top
15:58 - How Would You Start From Scratch On Social TODAY?

SOCIAL STRATEGY
17:33 - How To Grow On Instagram In 2023
18:58 - The Changing Needs Of Brands
20:19 - What Should You Do To Get Started?
21:08 - How Often Should You Post?
21:30 - Ideal Social Media Content Schedule
24:07 - Producing Enough Content
29:47 - Connecting With Captions

WORKING WITH BRANDS & TOURISM
32:58 - How To Get Your First Brand Deals
34:00 - Networking
36:07 - Working With Brands Crash Course
37:04 - Becoming A Brand Ambassador
38:36 - How Much Should You Charge?
40:44 - How Much To Charge For Licensing
42:43 - Why Smaller Creators Have An Advantage
44:30 - ALWAYS Charge A Day Rate
48:38 - Why Small Brands Are Harder
50:10 - When To Work For Free
52:04 - Negotiating Experiences & Monetizing Free Trips
53:44 - Pitching The Unknown Places
54:41 - Determining Rates With Tourism Boards

GROWING YOUR CAREER
55:42 - How Long Does It Take To Establish A Career?
57:53 - Social Media Growth Recipe
59:27 - Playing To Your Strengths
1:01:53 - No Golden Tickets
1:03:35 - How Action Trumps Talent
1:04:44 - Start With What You Have

PHOTO EDITING
1:08:03 - Composition & Photo Strategy
1:10:27 - Image Edit Number 1
1:20:01 - Photo Export Settings For Social & Client Delivery
1:20:51 - Image Edit Number 2
1:28:19 - Image Edit Number 3
1:33:58 - Final Editing Tips
1:36:33 - Where Should I Get Started?

CONNECT WITH SCOTT
1:36:56 - Where To Find Scott & Socality
1:37:30 - Wrap Up & Next Steps
1:38:00 - Outro

*GEAR LIST*

📷 Camera Bodies:
Canon R5 - https://amzn.to/3zdivsk

📸 Lenses
Canon 28-70 f2.0L - https://amzn.to/3FdZ71P
Canon 15-35 f2.8L - https://amzn.to/3VA9Okr
Canon 70-200 USM III f2.8 - https://amzn.to/3AUSa32

👜 Camera Accessories
Extra Canon Batteries - https://amzn.to/3gFsjVz
Extra Canon Charger - https://amzn.to/3gK1E9S
SD Cards - https://amzn.to/3ze48Up

Scott Bakken (@scottcbakken) is a social media influencer & content creator based in Calgary Canada, who has built a total social following of almost 700k people across instagram, tiktok & other social platforms.

He has what 99% of photographers probably consider the dream job: Traveling & adventuring around the world and getting PAID to do it.

Scott is also the co-founder of Socality & Socality House - A 170k+ online creative community who just opened an incredible coffee shop on 17th ave in downtown Calgary.

In this episode of Behind The Edit, Scott pulls back the curtain on the world of making a career from travel & social media.

This Episode is a deep dive into
* Growing a career in tourism & lifestyle photography
* Getting your first brand deals
* The recipe for creating a social media following
* Working with brands & tourism boards
* Finding your unique strengths as a photographer
* Scott Bakken's editing & composition techniques