The mid-90s was a seminal time for BMW. They’d returned to Formula 1 in 1998 with Williams, and with their help they would win the 1999 24 hours of Le Mans. They’d purchased both Rover and Land Rover to turn BMW into a large volume car manufacturer. The new MINI and Rover 75 would revitalise that company, or so they thought, and the Freelander and new Range Rover would take Land Rover to the next level.
But the BMW brand wasn’t going to be left out. The X5 would be BMW’s first entry into the 4x4 SUV category. So how did customers react to one of the first unibody SUVs, and what’s happened in the last 20 years to get us to today’s ginormously kidney grilled X5?

Link to Frank Stephenson's video:    • How I Designed...The BMW X5! Ep.4  

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