Maybe that's why the script by Elizabeth Meriwether feels so underdeveloped--she's trying to keep too many balls in the air. It also doesn't help that Reitman's direction is so flat. He does a commendable job of trying to keep a silly premise grounded in a semblance of reality by not letting the film become a series of one-liners. But the trade off is that when there is a laugh line, it feels forced and awkward, as though the characters are constantly half a beat behind the audience.
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