Tech journalist Kara Swisher, host of the interview podcast "On with Kara Swisher" and cohost of the tech/business/politics podcast "Pivot" with NYU Marketing Professor Scott Galloway, joined the University of Illinois College of Media via Zoom for this Q&A, led by Colleen King, director of the Richard and Leslie Frank Center for Leadership and Innovation in Media and clinical assistant professor of journalism.

Swisher has been covering the technology industry since the early ’90s, interviewing prominent figures such as Steve Jobs, Bill Gates, Mark Zuckerberg, Elon Musk, Jeff Bezos, and Sheryl Sandberg. Her early and no-holds-barred coverage of the tech industry earned her a reputation as “Silicon Valley’s most feared and well-liked journalist.” In addition to tech execs and CEOs, she has also interviewed politicians, celebrities, and more, including President Barack Obama, Hillary Clinton, Conan O’Brien, and Kim Kardashian.

Her third book, "Burn Book: A Tech Love Story," will be out in March 2024.

This event was presented by the Richard and Leslie Frank Center for Leadership and Innovation in Media. Learn more: https://media.illinois.edu/frankcenter

Recorded on November 1, 2023.