**Note** As of 10/23/2020 Tesla is by far the world's most valuable car company as measured by market capitalization at $400B+. Toyota is a distant second with $200B+ in market cap. Volkswagen is a distant third with approx. $100B in market cap. Toyota is still the most profitable company as judged by net income, EBITDA, gross operating margin, etc.
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INTRO: This video uses Tesla as an example of vertical integration as a topic within business strategy. We examine which vertically integrated elements of Tesla work well, strategically, and which are, well, just myths.