A presentation by Luca Cottini, PhD
* The road to Naples. From the periphery to the big city, from poverty to #education
* The formation as civil #engineer and the start of #business (air compressors, train tracks)
* The great war and the great occasion. The acquisition of the #automobile company Alfa
* Alfa Romeo. The growth of the company, the creation of a legend
* The dream to manufacture automobiles in Southern Italy. The factory of Pomigliano d'Arco
* The legacy of Alfa Romeo: speed, power, and #elegance
* The secret of successful #entrepreneurship (find out at the end of the video!)

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