Presenting your products or services using the HoloLens or other high-end AR glasses will help your visitors understand your products better. For example, they can test various features, customize its appearance and understand it three dimensionally. This will engage the individual in a way that is far more effective than the traditional method of presenting printed out materials or videos. Utilizing augmented reality technology will attract more visitors to your booth, additionally, due to the spatial nature of the immersive presentations, visitors will better remember the product or services presented.