As you think about whether you want to work on or at a startup, I want you to ask what great investors ask themselves all the time: WHY NOW?

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00:00 Why now?
00:45 New Technology
04:45 New Behavior
08:13 New Regulation
14:16 The Three Why Nows

I’m Garry Tan, venture capitalist and founder at Initialized Capital. We were earliest investors in billion dollar startups like Coinbase and Instacart, and I’m a Forbes Midas List Top 100 venture capitalist in the world. We want these videos to be about helping people build world-class teams and startups that touch a billion people. Our startups have gone on to create more than $200 billion in market value so far, and Initialized has over $3.2B in assets under management.

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