Check out my TED talk (now over 1M views): "The Discipline of Finishing: Conor Neill at TEDxUniversidaddeNavarra"
   • The Discipline of Finishing: Conor Ne...  
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Jim Rohn always said that it takes 4 simple steps to becoming a great speaker:
1) Have something to say.
2) Say it well.
3) Read your audience.
4) Intensity (the right words mixed with measured emotion).

How do we get something good to say? Live a full live. Meet lots of people. Fail. Succeed. Remember what it felt like and be able to share the emotion as well as the facts of what happened. Write a journal. Keep track of your stories.

How do we say it well? Prepare. Start strong. Breathe. Look up. Pause. Practice (lots).

How can you read the audience? Look at them. Listen to them. Feel the emotion of the room, of your listener -- by feeling your own emotion.

Intensity -- how do we get the right emotion? Tell personal stories. Share something. Only stories allow us to share emotion with others.

I have been teaching Persuasive Communications on MBA courses at IESE Business School for 10 years. This is part of a collection of short lessons compiled from my courses and shared for use both as a support to my classes, and a way of sharing this valuable knowledge to a wider audience via these awesome digital tools ;-)

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