In 1998, following another disappointing regatta in Cologne, Ben Hunt-Davis and the rest of his GB Eight rowing team realised that if they carried on doing what they were doing, they would keep getting what they’d been getting – which was a lot of 7th place finishes!
So instead, they decided to approach things differently, critically, asking the same simple question with every single action they took: ‘Will it make the boat go faster?’ Along their journey they learned the sustainable, dependable techniques that put them on track for their gold medal at the Sydney Olympics in 2000.

http://www.willitmaketheboatgofaster....