The legends of Studebaker and Packard combined for decades of glorious cars, but fell together in weakness that ultimately brought down both companies.
With rich histories that stretched back to the 1700s and 1800s, each built up a solid reputation through the decades, but after WWII each struggled to compete against the Big-3 and combined resources to try to survive.
It was a merger with disasterous consequences.

This is a far-too-brief history of Studebaker-Packard

Chapters:
Intro: 00:00
Studebaker: 01:21
Packard: 10:56
Merger: 22:55
Outro: 29:43

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