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Religious publishing is a billion-dollar industry, dominated by Christian Bible publishers. While most people think of the text of the Bible as unchanging, in reality, Publishers can and do introduce changes to the text to influence readers to interpret passages in certain ways. As well as this Publishers try to sell Bibles and study bibles for every niche - often including supplementary material that aims to influence the way you read the next. There's many examples from the American Patriots Bible to the brand new Trump Bible; Bibles for creationists, housewives, husbands, leaders - any niche you can think of. Sociologist Professor Samue Perry explains how these publishers and translation teams can influence readers in unexpected ways.

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