Published On Premiered Sep 29, 2023
One of the open secrets behind a lot of great companies is going multi-product. Jack Altman, CEO and co-founder of Lattice, firmly believes that many more companies should be multi-product, and many should go multi-product earlier than they think.
Lattice has launched four product suites in the last eight years, and the ideas that drove their growth apply to most companies today.
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