Follow Dr Peter Fuda on Twitter   / peterfuda   or learn more about his research here: http://www.peterfuda.com

This animation brings to life the 'Snowball' metaphor; one of Dr Peter Fuda's seven metaphors for leadership transformation. It describes a virtuous snowball of accountability that propels the change effort forward; starting with the leader, and building momentum as others are 'swept up' in the journey.

Momentum is contingent upon getting a critical mass of leaders on the journey, exiting those who are not committed, and embedding constructive leadership in the organisation's systems and structures. At this point, the snowball is almost impossible to stop.

The 'Snowball', along with six other metaphors (Fire, Master Chef, Coach, Mask, Movie and Russian Dolls) is the subject of Peter's book; Leadership Transformed. Go to http://www.peterfuda.com/book if you would like to know more.

If you would like to find out about the animation technique, go to http://www.sevenstories.com.au