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Wondering how to write a cover letter that stands out? Or even gets read?! Recruiters scan countless cover letters and resumes. To make sure your cover letter format and content have a positive impact on your job application, you need to grab the recruiter’s attention.

In this video, Holl explains what employers want from a cover letter, the optimal cover letter format, and 3 key strategies for success. Be sure to stick around for the last tip because Holl shares important advice on how to share your cover letter!

00:00 Welcome
00:30 What are employers looking for?
01:24 Reasons to write an “optional” cover letter
03:49 Optimal cover letter format
09:06 How to tailor your cover letter
10:04 How to include the job description
10:59 How to share your cover letter

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**Indeed Internal Data, average monthly unique visitors April – September 2022
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