Genesis plans to go all-electric, and the 2023 GV60 is its first foray.

With hallmark Genesis design cues (look at those lights!), the GV60 appears to straddle the line between Mercedes-level luxury and mass-market appeal. Although it's built upon the same architecture as the Hyundai Ioniq 5 and Kia EV6, the GV60 wears a luxury badge. Will it be enough to win over would-be Telsa shoppers?

Words by: Clifford Atiyeh
Video Produced by: https://www.VennCreativeMedia.com