In this video, we look at the most common app-building mistakes that app builders make. We look at the top 8 mistakes and how to avoid making them.

These mistakes include: thinking a software product is ever truly finished, not having a go-to-market plan, relying too heavily on paid marketing, making the app a copy of a website or desktop app, focusing on too many platforms at the same time, prioritizing downloads over retention, not making an MVP, and not focusing on solving just one problem with the app. The video emphasizes the importance of constantly improving and updating the product, having a diverse marketing strategy, keeping the app simple and focused, and building an MVP to test and improve the product.

We have two guests on Jakob Brøgger-Mikkelsen and Jacob Harboe Kristensen they co-founded Reflectly, but also run a total of 25 different apps with over 50 million downloads. They’ve seen and tried it all, we can learn a lot from them.

Jakob Brøgger-Mikkelsen on LinkedIn:
  / jbm92  

Jacob Harboe Kristensen on LinkedIn:
  / jacobharboekristensen  

How To Make An App
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How To Launch and Grow an App
   • How to Launch & Grow an App [in 2023]  

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