We often use words like “basic,” “overrated,” and “shallow” when we talk about the interests of teen girls. But teen girls are powerful: They push their passions into pop culture through sheer dedication — and in doing so, they consistently create cultural and economic value. It’s time to reframe the narrative and respect teen girls as the tastemakers they are.

Speaker: Lydia Tahraoui, MBA ’25

The LOWkeynotes Program features a series of nine-minute ‘keynote-style’ presentations from Stanford Graduate School of Business students about an idea they think could change lives, organizations, and the world. This presentation was delivered for the March 2024 LOWkeynotes season.