Marketing tips for bookkeepers to get more clients. This video is based on Donald Miller's book Building a StoryBrand--and I talk about it through the lens of bookkeeping. For both seasoned bookkeepers and bookkeepers starting out, the concept of telling a story to attract clients will help grow your business. You need to think about your potential client as the hero of the story, and you are the one guiding them on the path of organized finances. :) This will help you with the marketing copy and vibe on your bookkeeping business's website.

Here are more super-specific marketing tips:    • Get MORE CLIENTS as a freelancer!  

My website: https://www.finepoints.biz/

☑️My favorite bookkeeper training (affiliate links)
💜Bookkeeper Launch free series: https://sk293.isrefer.com/go/BLFS/ML82/
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💜Bookkeeper Launch checkout: https://sk293.isrefer.com/go/BLIO/ML82/

☑️Classes taught by me
🟢How to start your business in 30 days (Bookkeeper Business Coach): https://finepoints.newzenler.com/cour...
🟢How to get clients (Bookkeeper Marketing Coach): https://finepoints.newzenler.com/cour...

☑️Free stuff
➡Is bookkeeping right for me? (free masterclass): https://finepoints.newzenler.com/fp/b...
➡How I got my first 3 CLIENTS (free masterclass): https://finepoints.newzenler.com/fp/c...
➡Start a bookkeeping business (free checklist) https://finepoints.newzenler.com/f/st...
➡LEARN bookkeeping (my favorite training options): https://finepoints.newzenler.com/f/ce...
➡Where to start bookkeeping (chart): https://finepoints.newzenler.com/f/de...
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☑️Pass the ProAdvisor Test: Fast and Easy QBO (affiliate links)
For Basic (code "finepoints" for discount): https://www.fastandeasyqbo.com/Morgan
For Advanced (code "finepoints" for discount): https://www.fastandeasyqbo.com/Morgan...

☑️Other awesome classes (affiliate links)
Booming Bookkeeping: https://www.boomingbookkeeping.com/re...
Nerd Enterprises: https://www.nerdenterprises.com/a/202...
5 Minute Bookkeeping: https://courses.5mbacademy.com/?ref=a...

▶My Bookkeeping Tech Tools: https://www.finepoints.biz/blog/techn...

▶ Videos to get started bookkeeping:
Learn bookkeeping:    • 10 ways to LEARN bookkeeping: classes...  
Bookkeeper certification for FREE:    • FREE ProAdvisor certification for boo...  
How to become a bookkeeper (with chart):    • How to become a BOOKKEEPER! Training ...  
How to get clients:    • 20 ways to get bookkeeping clients  
What does a bookkeeper do?    • WHAT DOES A BOOKKEEPER DO? Job descri...  
Day in the life playlist:    • "Day in the life" of a bookkeeper (DITL)  
Bookkeeper Launch video:    • 10 FIRST IMPRESSIONS of Bookkeeper La...  
Client onboarding:    • One Client, START TO FINISH (part 1: ...  
How much to charge:    • HOW MUCH to charge as a bookkeeper (P...  
Services to offer:    • BEGINNER services to offer as a bookk...  

▶ More videos you'll like:
Big, medium & small clients:    • CLIENT EXAMPLES: Small, Medium & Larg...  
Niches playlist:    • Niches for bookkeepers  
Before you start:    • Bookkeepers: 7 THINGS TO KNOW before ...  
Impostor syndrome for bookkeepers:    • How to overcome IMPOSTOR SYNDROME - f...  
10 reasons to start bookkeeping:    • WHY START BOOKKEEPING?  
How to clean up a client's books:    • How to do a "CLEAN-UP" for bookkeeper...  

#bookkeeper #finepoints #bookkeeping

0:00 Introduction
0:14 BUILDING A STORY BRAND
1:57 THE CHARACTER
3:01 HAS A PROBLEM
5:07 MEETS A GUIDE
5:44 WHO GIVES THEM A PLAN
6:43 CALLS THEM TO ACTION
8:02 HELPS THEM AVOID FAILURE
8:40 ENDS IN A SUCCESS
9:31 ONE LINER
11:00 WORD OF MOUTH